This is a demo store. No orders will be fulfilled.

For a limited time, save 20% on men's and women's wedding bands now through October 26th. Use code: GETITFor a limited time, save 20% on men's and women's wedding bands now through October 26th. Use code: GETIT
This holiday season, get the yes with a lab grown diamond ring she’ll love at a price you’ll love even more.This holiday season, get the yes with a lab grown diamond ring she’ll love at a price you’ll love even more.
Light Heart Lab Grown Diamonds from Helzberg. Shop the collection.Light Heart Lab Grown Diamonds from Helzberg. Shop the collection.

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Helzberg Signature CollectionHelzberg Signature Collection

GOOD AS GOLD

Get to gifting with the season’s most luxurious 14K gold styles.

Get to gifting with the season’s most luxurious 14K gold styles. Shop NowGet to gifting with the season’s most luxurious 14K gold styles. Shop Now
A rainbow of dazzling color, right at your fingertips. Shop NowA rainbow of dazzling color, right at your fingertips. Shop Now

GEMS FOR A GEM

A rainbow of dazzling color, right at your fingertips.

Gemstone Jewelry

Add more color to your life with masterfully crafted gems for every style.

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Jewelry Financing With Helzberg Credit CardJewelry Financing With Helzberg Credit Card

Shop now and pay over time. Apply for a Helzberg Diamonds Credit Card to finance any qualifying item for 36 months with 9.99% APR. For details, read Rates and Fees.

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Rates and Fees

6 Months Deferred Interest, Payment Required. No Interest if paid in full within 6 months. Interest will be charged to your Account from the purchase date if the promotional plan balance is not paid in full within the promotional period. Minimum payments are required for each Credit Plan. The sum of the required payments each billing period won’t be less than $35 (or Account balance if less). Minimum payments are NOT guaranteed to pay the promotional plan balance within the promotional period. You may have to pay more than the minimum payment to avoid accrued interest charges. Some balances may be paid off before the promotional period ends. Your minimum payment may be higher than if you did not select promotional financing. Valid for single transaction only. Subject to credit approval. As of May 1, 2020, terms provided for New Accounts: Variable Purchase APR of 27.74% or the purchase APR applicable to your account. Minimum interest charge of $2 per Credit Plan in any billing period in which interest is due. Existing Cardholders: see your credit card agreement for Account terms. Helzberg Diamonds Credit Card Accounts are issued by Comenity Bank.

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It Started With Love

From celebrating engagement, gratitude, and moments of joy, we’re here to make people feel loved for 100 years.

It started with Love.  The Helzberg StoryIt started with Love.  The Helzberg Story